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Kestrel

Overview

Last 30 days. Figures as of Nov 3, 2026, 1:32 AM UTC.

Key metrics

Revenue
$22,752
−6.1%, a declinevs previous 30 days
Monthly recurring revenue
$26,878
+5.9%, an improvementvs 30 days ago
Active customers
172
+4.2%, an improvementvs 30 days ago
Avg. monthly churn
1.3%
+0.6 pts, a declinevs previous 30 days

Revenue

Payments collected per day, last 30 days

$0$1k$2k$3k

Customer growth

New customers and cancellations per day

New
9
Cancelled
2
Net change
+7
  • New customers
  • Cancellations
1012

Revenue by plan

Last 30 days

  • Starter$2,842
    65 active customers$49 per month12% of revenue
  • Growth$9,536
    76 active customers$149 per month42% of revenue
  • Scale$10,374
    31 active customers$399 per month46% of revenue
Average per active customer$156 per month

Recent activity

Sign-ups, plan changes, cancellations and payment issues

  • Hilltop Orthodontics cancelled their Growth plan

    Cancellation

    −$149/mo
  • Prairie Wind Energy signed up for the Starter plan

    New customer

    +$49/mo
  • Oriel Windows signed up for the Starter plan

    New customer

    +$49/mo
  • A payment from Rosehip Skincare failed

    Failed payment

    $149
  • Nautilus Pools signed up for the Scale plan

    New customer

    +$399/mo
  • Hollyhock Nursery signed up for the Starter plan

    New customer

    +$49/mo
  • Sparrow Health upgraded from Growth to Scale

    Upgrade

    +$250/mo
  • A payment from Arbor Tree Care failed

    Failed payment

    $49
  • Petrel Biotech upgraded from Starter to Growth

    Upgrade

    +$100/mo
  • Otterbrook Kayaks cancelled their Growth plan

    Cancellation

    −$149/mo
View all activity